• Steve Coker

The People of Cedarstone Are Not Normal

The people of Cedarstone are not normal. For more than 25 years I have worked in businesses both large and small, alongside hundreds of individuals. I’ve worked with some amazing people through all of those years, and I can say that the people of Cedarstone are not normal – they’re exceptional.

As I go through my week I am privileged to work with a team of individuals who genuinely care about people. Yes, we have our disagreements and disappointments, but there is a passion and dedication here at Cedarstone that is different. I am so proud of the team that we have built and so excited to introduce new clients to the people of Cedarstone.

We are in the financial services business, but really we are in the people business. Relationships matter because ultimately we have to know our clients in order to guide them well. We are in the business of translating financial information into financial decisions that result in very real differences in the lives of our clients. I see how each member of the team cares about the big and little details that matter.

I’m struck by the initiative and passion that they bring to their work. I’m struck by the way they keep growing and improving. I’ve learned that in business and in life attitude matters. It is so fun to work with a team that brings an attitude of passion and excitement. This week we will once again have our annual give back day and I am reminded of how blessed I am to be part of the Cedarstone team. I hope you get to know each of them. They are amazing.


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